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Keira Knightley would like you to stop looking at her corset. Again. »

By Burbanked on Sep 7, 2008 in Celebrities, Movie Marketing 101, Movies, Newest  |  448 views  |  

This has really got to be the most unintentionally hilarious movie still I’ve ever seen. I’d Photoshop it somehow, but I don’t really know how to make it any more strange.It’s just so very, very sad, like Knightley is desperate not to be cast in any more of these overblown period pieces where she’ll be [...]

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Mildly amusing movie still juxtaposition #8. »

By Burbanked on Jul 23, 2008 in Movie Marketing 101, Movies  |  601 views  |  

The Women forces Debra Messing once again upon us on September 12th. The not-even-in-the-least irrelevant Friday the 13th remake arrives on February 13, 2009.
(Stills courtesy of RopeofSilicon.com - here and here)

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For $200, Mike Myers, this word comes from the Latin root “plagiarius”, which means “kidnapper.” »

By Burbanked on Jun 11, 2008 in Movie Marketing 101, Movies, One-Sheetery, TV  |  792 views  |  

If the old adage is true that there are no original ideas in Hollywood, then it would certainly follow that there are no original marketing ideas, either. A good friend of mine who happens to be something of a TV game show expert (and just try to convince me that we don’t need more of [...]

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Who, exactly, Wanted a Matrix rip-off? »

By Burbanked on Jun 5, 2008 in Movie Marketing 101, Movies, Terrible Twos, Trailers  |  1,084 views  |  

I’m sort of amazed by the fact that a lot of movie sites are featuring this new trailer for the Angelina Jolie/James McAvoy actioner Wanted without offering comment on its many, seemingly directly influenced, The Matrix-like story elements. And when they do mention it, they often come across like the comparison is a positive thing. [...]

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The Dark Knight is all about the chaos, baby. »

By Burbanked on Apr 25, 2008 in Henry Jones Jr., Movie Marketing 101, Movies, One-Sheetery  |  1,032 views  |  

This is all the convincing I need that Warner Bros. and Christopher Nolan have absolutely figured out how to bring innovation and excitement back to the way movies are marketed. Please go ahead and click on that one-sheet; make it bigger, drink in that red and orange fire, read that frigging great tagline again. Then [...]

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The Deception one-sheet may be hiding something. »

By Burbanked on Apr 23, 2008 in Movie Marketing 101, Movies, Newest, One-Sheetery  |  743 views  |  

Chris at Movie Marketing Madness points out that there’s a new one-sheet for the upcoming thriller Deception that has been revised from an earlier version. Chris speculates that the new poster removes some of the sensual overtones of the old one, but I think the new design is all about celebrity billing. Take a look [...]

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No crap: Hellboy II gets a terrific one-sheet. »

By Burbanked on Apr 23, 2008 in Movie Marketing 101, Movies, Newest, One-Sheetery, Trailers  |  918 views  |  

This is how you do it, movie marketers.I thought the first Hellboy was fine, not great, but this is one gorgeous, iconic-looking poster and the trailer delivers, too. Del Toro’s stock is quite a bit higher than it was in 2004, so I’m hoping that Golden Army has got the goods. It opens July 11. [...]

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